Hyperlinks

"To trust agents, hyperlinks are the twenty-first-century equivalent of the…


Handling Customers

"When you've got people commenting on your stuff, or calling you out or…


Marketing Message

"Good content should be at the heart of your strategy, but it is equally…


Facebook

"Until Facebook came along, there was hardly anywhere on the public internet…


Excellent Customer Service

"When all you've got is a hammer, bad service looks like a nail." DOC SEARLS…


Marketing Strategy

"Once you have your questions and stories, map them to the buying process --…


Writing

"Either write something worth reading or do something worth writing about."…