Contact Sam

Esperanza Ingersoll-Weng GabrielSometimes the Best Things in Life Happen Unexpectedly.

If you have just had a baby with special needs or are struggling with an adoption issue, please call me anytime at (484) 842-0062. If I don’t pickup, please leave a message as it will be transcribed and sent to me immediately.

If this is a business concern, please use the email form below. If you call, please leave a detailed message and I will return your call within 48 hours. In the description field, be sure to include as much information about your needs as possible. This will help ensure that your issue is addressed more specifically.

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Yale University educated internet marketing and business consulting executive with 15 years of innovative business model development, program management, fundraising, and communications experience.

Focus of consulting work is using internet marketing and technology solutions that help companies attract visitors, generate leads, educate prospects, convert prospects to clients, and then generate referrals from those clients.

  • Clients include a number of the largest real estate brokerages, credit repair, and financial services companies in the country under NDAs. Celebrity clients include Kendra Todd, Winner of Season 3 of The Apprentice, and Phil Dawson, NFL Kicker for the Cleveland Browns.
  • Served as senior manager in $11 million social service corporation developing and managing multiple programs including food service, youth education, and fundraising. Played critical role as a member of the Board of Directors during Executive Director transition period.
  • Hired as “turn-around” Executive Director to dramatically reorganize two youth education organizations. Key accomplishments include realignment of vision, mission, goals, objectives, and outcomes with job descriptions, performance metrics and budget.Terminated problematic staff who also had personal relationships with Board members. Revitalized fundraising and marketing systems.
  • Views the world with the same curiosity and excitement as his children, Gabriel (13 years old with Down syndrome) and Emma (6 year old adopted when six weeks old), and Ethan (a most delightful 14 month old toddler.)


Yale University, New Haven, CT

Bachelor of Arts in Sociology, June 1994

Indiana University, Center on Philanthropy

The Fund Raising School, Continuing Education


Internet Advertising and Website Development

Sam Ingersoll Business Strategies

  • Competition Research and Strategic Positioning
  • Text, Audio, and Video Content Writing and Production
  • Ghost Writing Strategies
  • Website Design and Development
  • Squeeze Page – Lead Capture Design and Function Development
  • Client Relationship Management (CRM) and Sales Funnel Development
  • Pay-Per-Click Search Engine Marketing
  • Search Engine Optimization (On-Page SEO Automation)
  • External SEO including Video/Content Distribution and Automated Link Building
  • Google Places – Local Listing
  • Craigs List Ad Domination
  • Social Media Marketing (Facebook, Twitter, YouTube strategies that work)
  • Member of the Black Hat Forum and other venues where the most innovative internet marketing strategies are discussed.

Corporate Board of Directors

  • Treasurer and Chair of Fiscal Committee focused on reorganization of social services corporation, CEO Executive Transition process, analyzing fiscal impact of program downsizing and growth.

Executive Management

sam ingersoll executive management

  • Member of executive management team of $11,000,000 agency with 900 staff charged with redesigning systems including planning, human resources, Board development, fund raising, volunteer coordination, marketing, and fiscal operations.
  • Designed and managed regional youth program and facility with $1,000,000 operating budget serving 52,000 customers annually.
  • Responsible for recruiting, hiring, training and supervising over 100 staff and independent contractors including professional business managers, artists, teens, and technical staff.
  • Created model youth development programs including Music Industry Institute, Community Technology Center, and Creating Entrepreneurial Opportunities program.
  • Developed social entrepreneurship/micro-businesses including all-ages concert venue, recording studio, cafe and catering business.
  • Managed neighborhood improvement projects including City Heights street fair serving 10,000 residents, anti-crime campaigns, property owner associations, and neighborhood arts projects.
  • Designed, integrated and standardized administrative, fiscal and evaluation systems for complex blend of government funded juvenile diversion programs and small businesses.


city heights cdc

  • Authored more than 100 successful grant proposals resulting in over $500,000 and supported development of additional applications resulting in over $2,000,000 in revenues.
  • Cultivated highly regarded partnerships with local and national foundations including the Ted Waitt Family Foundation (Gateway Computers.)
  • Coordinated numerous fundraising and friend-raising events including holiday celebrations, grand openings, conferences, and training workshops.
  • Designed direct mail solicitation campaign for contract-based agency.
  • Extensive work with Board of Directors and Business and Community Oversight Boards.
  • Developed computer based resource development systems for grant research, monitoring, reporting, donor recognition, and on-line donor solicitation.


  • Analyzed agency identity and restructured vision, mission, values and messaging.
  • Numerous public speaking engagements including collaboration meetings, local and national conferences, forums, City Council sessions, press conferences and presentations to grantsmakers.
  • Extensive experience in writing copy for newsletters, website, flyers, press releases, event invitations, direct mail pieces, newspaper articles, white papers, program and annual reports.
  • Designed public relations materials using graphic design programs including PageMaker, Adobe Photoshop, Illustrator, word processing software, and video editing programs.
  • Developed public relations system including contact database development, computer based fax and email servers, and local media campaign utilizing college interns.
  • Coordinated production schedule for monthly business magazine with circulation of 16,000 with printer, sales department, photographer, graphic designer, contributing writers and staff.

Community Organizing

  • Leader in facilitating the development of community networks and collaborations including San Diego Community Technology Group and youth programs network.
  • Organized several Neighborhood Associations in City Heights through door-to-door outreach.
  • Elected member of the first City Heights Town Council Board of Directors.
  • Recognized as national semi-finalist (top 20) out of 2,000 candidates for Do Something Brick Award for Community Leadership in 1996.

Real Estate

  • Pennsylvania Licensed Real Estate Salesperson (license in escrow).


Independent Consultant, San Diego, CA and Media, PA

  • Prudential Texas Properties, Kendra Todd Group, Phil Dawson Edge, Coldwell Banker Real Estate, Long and Foster, Real Estate Made Easy, Credit Justice Services, UFirst Financial, CSP Financial Group, and many small business owners.
  • August 2003 – Present

Rolling Readers USA, San Diego, CA

  • Executive Director, March 2003 – December 2003 (through reorganization)

Lori Saldana for State Assembly, San Diego, CA

Financial Committee Chair, March 2003 – June 2003 (through start-up)

Barrio Logan College Institute, San Diego, CA

Executive Director, September 2002 – March 2003 (through reorganization)

Harmonium, Inc., San Diego, CA

epicentre - san diego regional teen center

Director of Communications: September 2001 – August 2002.
Director of Development: November 2000 – August 2001.
Director, Epicentre: March 1997 – October 2000.

Detwiler Foundation Computers for Schools Program, San Diego, CA

Program Manager: September 1996 – March 1997.

City Heights Community Development Corporation, San Diego, CA

Community Development Coordinator: September 1995 – August 1996.
AmeriCorps National Service Program: September 1994 – August 1995.

Peoria City Planning Department, Neighborhood Division: Peoria, IL

Program Supervisor: June – August 1994.

Greater New Haven Chamber of Commerce, New Haven, CT

Magazine Editor: June 1993 – May 1994.
Youth Summer Program Director: June 1993 – May 1994.

Community Involvement

Eureka San Diego

Eureka/Waitt Fellow, January 2001 – Present

PowerUP Network

Co-Chair, February 2001 – March 2003

San Diego Community Technology Group

Co-Chair, August 2000 – March 2003

Yale Alumni Schools Committee

Member, August 1996 – Present

LEAD San Diego

Participant/Alumni, November 1995 – Present

Chicano Federation Leadership Training Institute

Participant/Alumni, October 1994 – Present

City Heights Town Council

Elected Member, Board of Directors, September 1995 – August 1996

San Diego AmeriCorps Regional Committee

Co-Founder, October 1994