Excellent Customer Service

"When all you've got is a hammer, bad service looks like a nail." DOC SEARLS…


Marketing Strategy

"Once you have your questions and stories, map them to the buying process --…


Writing

"Either write something worth reading or do something worth writing about."…


Effective Social Media Marketing

"Social Media are tools. Real time is a mindset." DAVID MEERMAN SCOTT…


Effective Marketing

"Marketers need to build digital relationships and reputation before closing a…


Effective Engagement

"Effective Engagement is inspired by the empathy that develops simply by being…


Effective Advertising

"It no longer makes economic sense to send an advertising message to the many…


Product Development

"You need the kind of objectivity that makes you forget everything you've…


Customers Demand

"You can't just ask customers what they want and then try to give that to…


Niche Marketing

"No matter what or whom we're talking about, from movies to chiropractors to…